Everyone knows that the mainstream media and the online media are two very different beasts, at least in their roots and points of view. But as we get further into the Internet revolution and the weakening of the business models of the mainstream media, the lines are really starting to blur.
I ran across an example of this that I wanted to share: TechCrunch's regular contributions to the WashingtonPost.com site. TechCrunch is one of the top online technology media outlets. It was founded by a non-media guy who has always proudly proclaimed his independent point of view. The Post, as you know, is one of the pillars of mainstream media.
But for the last several months, the Post has been running articles from TechCrunch on its web site [I don't know if they are in the print version too]. These are in-depth pieces that definitely provide some heft to the Post's technology coverage.
Anyway, the point of this post was just to note the continued blurring of the lines. This is not, I might add, cause for despair or hand-wringing -- quite the opposite. Remember, if you get a hit on TechCrunch, it might make the Post too -- a twofer! In any case, it's just a matter of noting an evolution of the media and adapting to it.
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