Saturday, March 20, 2010

1.7 Billion People on the Internet...and Counting

I was amazed when I checked to see how many people are now on the Net. 1.7 Billion. Up from 360 Million 10 years ago. 738 Million in Asia alone.

This is a HUGE market opportunity that even Google has not yet tapped. I know I'm not the first to recognize this - duh - but I do think that a lot of online marketers may be targeting too narrowly, addressing only the opportunities they see in their line of work or in their experience, and not thinking about how to reach a larger slice of that 1.7 Billion. And counting.

You can check out the estimates here at the World Internet Stats site.

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