Eating My Own Dog Food: Keep Posting to Your Blog!

Quick history: I posted 4-5 times a week for BNET when this blog was there, even posting in advance while I travelled with my family in Europe over the summer. So after that blog ended earlier this month, I breathed a sigh of relief. No more blogging every day if I didn't want to, right? In fact, I took all of last week off.



But a blog without updates is nothing but dead Internet content. Yes, it will continue to draw viewers searching for this or that, but it won't be a factor in the blogosphere, and more importantly, won't be a factor in your business development efforts.

So here I am, back at the keyboard, trying to eat my own dog food. The message: you've got to blog three or four times a week if you want a business blog to be relevant. If you want a news blog to be a player, you've got to update it six to seven times a day.

More actual blog posts shortly.